Why Use Video for Your Business

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Video is an increasingly used method to reach consumers and promote businesses. On social networks such as Facebook and Instagram, short and attractive videos are widely accepted by the audience. One positive side of videos is that they are accessible and flexible and attract the attention of the visitor while promoting the business. Why should your business switch to using videos? Is it even necessary? We'll give you a few reasons why you should do it, and from tomorrow you'll have a fascinating video in your newsfeed, and all you have to do is watch the results. Increase sales and conversions Do you want to have an increase in sales? Of course the answer will be YES. The next step to take is adding videos to your business marketing strategy, whether you offer a product or a service. Statistics show that around 80% of customers are of the opinion that an engaging and informative video would prompt them to make a faster purchase decision. Video is more engaging for mobile users It is a fact known to many that mobile users are many and growing all the time.

That's why videos are much more watched on phones than on other platforms. What should you do here? Your job is to create a unique video that is suitable for a mobile device and the positive effect will be there. Better Google Ranking Everyone knows that in order to appear on the first page of Google, you need to have a well-constructed strategy to increase traffic to your website. Why is video important here? For the SEO of any web page, incorporating videos into the marketing strategy will have a positive impact and increase Qatar Phone Numbers List the number of clicks. Mandatory when including a video, you must check for its title and meta description. Trust from your audience Every business relies on the trust of its customers. Two important factors are sales and conversions. How is this achieved with video? You need to establish an emotional connection and trust with each and every one of your customers. The power of videos is just that - to capture emotions, build trust and drive a purchase decision.



We must know that building such a video is not so easy, it requires knowing the audience and how exactly to "get under their skin". People Share People are more likely to share their impressions of your business if you provide them with a video. Statistics show that over 90% of people who were impressed by a video share it after watching it. This is only for the benefit of the business. Always remember that people share emotions, not facts. Show everything the customer needs Gathering all the useful information about your product/service to cover everything about your business may not be so easy. Try to make the video you make about product or service X, or your business in general, cover those features that will make the customer buy. A number of businesses include a video at the very beginning of their page so that from the first entry to your site, the user is already captivated. What we need You might think that creating a unique and compelling video will require a lot of resources. Here is the time to make you happy.