The center of your strategy is your own website

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Bappy
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The center of your strategy is your own website

Post by Bappy »

Many entrepreneurs and businessmen think that because they already have a profile on Facebook or Instagram, they no longer need their own website, but this is a big mistake. If you build your business strategy depending on a platform that is not yours, you run the risk of losing everything you have built at any time. Think that Facebook, Instagram or any other platform can close your profile due to many factors, so you cannot leave your business in the hands of third parties. Having your own site gives you more control over your strategy and allows you to build trust with potential customers. Email marketing tool:

With our website ready, the next thing we need is a way to convert visitors into leads, and for this it is very helpful to use an email marketing platform with which you can build customer lists, send mass mail , create automated sales funnels and maintain constant interaction with your current and potential customers. Social networks: With our own website and a lead capture system, we are ready to attract traffic to our business, and here social networks are a very powerful tool. Sign up phone database for the networks that add the most value to your brand and start building a community to then take those people to your website and convert them into leads. Youtube: Video is currently one of the most important types of content on the Internet, so you should consider it for your business strategy. Video helps build trust, humanize the brand, and drive traffic to the landing pages and sales funnels you've built. Paid advertising: If you want to accelerate the results of your business, you can set a budget for Facebook Ads, Google Ads and other advertising platforms that allow you to attract more traffic to your website.

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Influencers: Another effective way to attract targeted traffic is to get influential people with audiences that fit your ideal customer profile to talk about your products and services. There are many other channels and tools that you can include in your strategy, it is a matter of focusing on your customers and your objectives to make the most of each of them. 4. Design your strategies Strategies can be defined as those actions that will help you achieve your goals, then review each of your goals and establish how you are going to achieve them using digital marketing tools . Defining which strategies we are going to use and how we are going to use them depends on factors such as how much budget we have, who and where our clients are, what we offer, what our objectives are, etc. Some of the strategies most commonly used by companies on the Internet are: content marketing, video marketing, email marketing, social media marketing, SEM campaigns and search engine optimization strategies. Here is a list of 10 online marketing strategies that you can use in your business
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