High levels of user engagement indicate

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Abdurrouf
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Joined: Tue May 02, 2023 5:41 am

High levels of user engagement indicate

Post by Abdurrouf »

What is User Engagement? User engagement refers to how and how much your users interact with your WhatsApp channel. It includes actions such as opening and reading messages, clicking on links, interacting with chatbots, and acting on the information provided (for example, downloading a report or signing up for a newsletter.) that your customers find value in your messaging and are interested in what you have to say. But why is it so important? Engagement is critical to building lasting relationships with your customers. The more engaged they are with your business, the more likely they are to stay loyal to it, repeat purchases, and even recommend it to others.

Engaged customers are likely to be happier Phone Number List customers who will vouch for you, leave positive feedback when asked about your products or services, and, ultimately, help attract new customers and drive more business. Setting up an Engaging WhatsApp Channel Before diving into WhatsApp automation and chatbots, let’s look at the basics of building an engaging — and successful — WhatsApp channel. Setting up your WhatsApp channel requires a strategic approach, especially if you’re starting to bet on a WhatsApp-led growth strategy for your business. First things first, you need to define your goals. Ask yourself what you want to achieve through your WhatsApp channel.

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Will it be part of your marketing strategy and used to generate leads? Are you using it as a customer support channel? Depending on the purpose you define for your WhatsApp channel, you can then start creating a plan that aligns with the objectives you want to achieve. What’s important is that your WhatsApp strategy is precisely that — strategic. Without a clear goal, you might flood users with content they don’t want to receive, or that’s not useful for them. Think of providing value with each WhatsApp interaction. That being said, you’ll want to keep communications via WhatsApp simple.
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